Rating is out 10 out of 10, with a full point given for each of the ten sections listed above. Points per section may be issued in the following denominations: 0,.0 .25, .50, 1.0. For further clarification, the sections listed are worth a total of 1.0 point and are:
- Company Profile & Personality: (available information about the company, cruelty-free status information, philanthropic efforts, unnecessary controversy, indie company vs mainstream)
- Price: (product cost, availability of product, shipping cost, available coupons)
- Purchase Process: (order time vs receipt of product turn around, availability of product, email notifications including shipping & tracking number, email notification for delivery)
- Packaging: (was the item securely package, decorative packaging efforts including information card about the product, upcoming sales, or the company itself)
- Pigmentation: (via swatches)
- Color Payoff: (via application to the area applicable)
- Product Application: (ease of application of the product, for example for eyeshadow, is there fall out, creasing, etc.
- Performance: (longevity of wear)
- Product Value: (price to product amount ratio, i.e. price per gram + product quality + consumer response (popularity of the product and consumer response) + repurchase option)
- Overall Product Presentation: shade variation (if eyeshadow), women of color friendly, pale people friendly, universally applicable to many skin tones, desire for repeated use, would you repurchase the item again, is this product associated with a particular trend or is does it market the companies individuality, does the product set a new & innovative trend, is the product effective (does it do what it’s designed to do), does the product have potential multiple application opportunities (i.e. can the product be used as a blush & lipstick), is the product limited edition or a permanent product, is the product part of a collection, is the product consistent (from shade to shade, if an eyeshadow palette) from color to color in a part of a collection and does it function and operate the same each time applied.
Reviewing the Following Week's Products
Week 13
Urban Decay Afterdark Eyeshadow Palette
REVIEW: This is a wonderful jewel-toned palette from Urban Decay. I consider this the grungy little sister to the Urban Decay Electric Eyeshadow Palette, which is the neon bright pressed pigment palette that was abruptly discontinued a while back. Similar to the Electric Palette, the Afterdark Palette is quite pigmented and the application on the eyes is true to color.
RATE: 8.5/10 I really enjoyed this palette and although it was limited edition, I'm hoping Urban Decay will bring back this palette and it's brighter sister, the Electric Palette.
ROTATE: This beauty is staying with me.
Urban Decay Distortion Eyeshadow Palette
REVIEW: Unlike the Afterdark Palette above, this palette was a complete disappointment. Purchased during Holiday 2017, the palette claims to have a row of transforming shades along the top of the palette with richly pigmented shades in the two subsequent rows. I will say that I only used this palette one time but I didn't find the transforming shades appealing or useful. The shades in the two following rows were well selected and pigmented, but the combination of the shades in the lower two rows and any of the shades in the first one were extremely disappointing.
RATE: 5.5/10 Urban Decay is known for their innovative color schemes and stepping outside the box however, this palette left much to be desired. The score the palette is receiving is strictly based on the lower two rows. The palette receives major deductions for not delivering what is promised. It's unfortunate because the palette's concept is interesting.
ROTATE: I am trying to determine if this palette should go on "probation" or if it should be sold on my poshmark.
Beauty Bakerie Neapolitan Eyescream Eyeshadow Palette
REVIEW: I really wanted to like this palette, in particular because it was created by a black owned makeup brand (BOMB), however, it was mediocre at best. Very plain and uneventful color story that really didn't cater to deeper skin color, which I would hope a black owned makeup brand would be specifically interested in providing to its customer base.
RATE: 5/10 As a woman of color that wanted to support a new company created for and by people of color, I found this palette uninspiring and below average in quality and pigmentation. Sorry, I'm just keeping it 100. The palette wasn't that good, it packed creativity and it definitely lacked an eagerness to relate to people of color.
ROTATE: This is currently listed on my Poshmark and Mercari
Too Faced I Want Kandee Eyeshadow Palette
REVIEW: This is a very simple palette with a summary of wonderful neutral tones perfect for a variety of skin tones. This is one the best palettes Too Faced produced in 2017. Some may call it plain, but it definitely has tones suitable for day and evening looks.
RATE: 8/10 I really appreciate this collaboration between Kandee Johnson and Too Faced. This is one of the more promising high end mainstream collaborations of 2017. Too Faced really ended the year with several knock out punches, and this eyeshadow palette was one of them.
ROTATE: This palette is staying put with me for the time being.
Week 14
Sephora Pro Pigment Palette In Editorial
REVIEW: This was a rather pricey palette but it contains a more than fair amount of product. Since I am a huge fan of Urban Decay'Electric Palette, I wasn't sure how the Sephora Pro Pigment Palette In Editorial was going to compare. After all, how many bright palettes does one gal need? I was pleasantly surprised by the quality of this palette. Very pigmented and equally blendable. Long lasting and perfect combination of vibrant colors.
RATE: 8.5/10 The palette lost a couple of points for lack of imagination with packaging as well as bulky packaging. I appreciate the heftiness of the palette but it's a tad too heavy. Also, the palette is a little too expensive for the history of the brand's quality.
ROTATE: I really enjoyed this palette and as I make choices about palettes I want to continue using, this is definitely one of them.
Kat Von D Monarch Eyeshadow Palette
REVIEW: I LOVE THIS PALETTE! This one of my top five eyeshadow in my collection, and since I have over five hundred eyeshadow palettes that is saying a lot about this palette. Beautiful color story, superb quality and pigmentation, suitable for man skin tones and eye colors, and a significant amount of product for the original MSRP.. You just cannot beat this palette.
RATE: 10/10 Again, one of my top five palettes. I am not necessarily a warm toned person, but the rust and champange gold colors look great against my skin.
ROTATE: Not a chance in hell! This is staying with me until it is completely panned.
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Anastasia Beverly Hills Tamanna Palette
REVIEW: I got this palette off of Poshmark for a fraction of the MSRP. The palette was well taken care of it and has some very unique and interesting shades. It came with a lookbook to help you navigate and product interesting looks. This palette has more of my shades and I appreciate it more than the Modern Renaissance.
RATE: 7/10 This is definitely an oldie but goodie. A solid performing palette and a throwback. to ABH's earlier line.
ROTATE: This will stay in for another rotation and then I will look at passing it on to a friend or selling it
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J Cat Beauty Melrose Eyeshadow Palette
REVIEW: I have learned over time that purples look awesome against my eye color. Even the pinkish shades look stunning. This palette is quite pigmented and very budget friendly and you can often get J Cat Beauty on sale at Ulta, Buy One, Get One 1/2 off!
RATE: 8.5/10 The one issue that I have with this palette is the very "Morphe" like packaging, which many companies used in order to reduce cost, but for me, it'a major turn off. But otherwise, the palette is affordable, accessible, and performs well.
ROTATE: I will continue to use this palette, and I am thinking about making it the first large palette I pan!
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NYX Ultimate Palette in Smoke Screen
REVIEW: I am not a huge NYX fan. My main issue with the brand is that to label yourself as affordable or drugstore, but not have the price reflect that is not practical and consumer's are very smart and most find it irritating. Also with NYX, you never can be too confident in the what you are purchasing because the brand is so inconsistent.
RATE: 6.5/10 I was a bit surprised with the palette, the shades I predicted having issues with ending up being quite beautiful, and the shades I felt were going to be cooperative, were the complete opposite. The shimmer and glitter shades were very workable and quite stunning on the eyes, but the mattes took a great deal of effort to build up, which I usually appreciate and don't mind, but the effort was excessive and annoying.
ROTATE: I thinking that I am going to sell this one on Poshmark or Mercari.
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